Visual Literacy

Spring Break/Easter Symbolism Spring Break is a time most students look forward to. It's the longest break of the spring semester and many people (not baseball players) take this time to go home and/or travel. I find it funny that Spring break and Easter no longer occur at the same time. I remember in elementary school when we would call it Easter break and always thought that the holiday was the reason of the week long vacation. Even so, Spring break and Easter bring tons of visual symbols that can be recognized by everyone, especially in the U.S. The Easter bunny and easter eggs bring back tons of old memories at my grandmas house. The phrase "Spring Break" is a symbol in and of itself. It immediately brings my mind to huge parties and gathering on the coast of Florida. I've never been to a Florida Spring Break, but it looks like fun. This blog reminds me that, with some thought, anywhere you look you can find meaning and symbolism. 

 Anatomy Art Gallery This week in visual literacy we visited the art gallery and it was rearranged. The room was filled with skeletons and various aspect of human anatomy. The art symbolized the artists recent struggle with dependance after injuring both her wrists in an accident where she was unable to use them for weeks. She spoke to us as we walked throughout the room and expressed how eager she was to get healthy and start to create art again. This specific piece caught my eye due to its symmetrical aspects. Each pair of hands mirrors the other but the whole piece itself is not perfectly symmetrical. I think that the paradox of symmetry and asymmetry is what makes this piece so artistic. Without her hands she was unable to express herself through creation, but after the injury, she was able to create art that was even more meaningful. 

Digital Marketing Strategies         This week our topic was to discuss various ways businesses market their service or product online. After watching the video I've learned that online searches are extremely important to companies. Google takes into consideration web authority. The age and history of a company is very important to their chances of driving top search results and getting on the first page of google. SEO is extremely important as well. The company that made the video uses this strategy to help their clients. Key words also play a large factor in deciding where their site will end up on google. Learning exactly what key words are search the most is a very good strategy when marketing your business online. In addition to a well strategized website, a clean and aesthetically pleasing social media page is crucial to advertising. It important to research your customers and your competitors and optimize your page by appealing to your customers and being...